Difference between revisions of "Mills & Boon"
Jump to navigation
Jump to search
Romancewiki (talk | contribs) m |
Romancewiki (talk | contribs) |
||
| Line 1: | Line 1: | ||
[[Category:History of Romance]] | [[Category:History of Romance]] | ||
| + | |||
== Online == | == Online == | ||
* [http://www.millsandboon.co.uk/cgi-bin/millsandboon.storefront/EN/Catalog Mills & Boon] | * [http://www.millsandboon.co.uk/cgi-bin/millsandboon.storefront/EN/Catalog Mills & Boon] | ||
| Line 7: | Line 8: | ||
By building a strong relationship with libraries and making their product available through newsagents, Mills & Boon's reasonably priced product was easy-to-purchase, leading to increased sales. Harlequin, then a smaller publisher, acquired rights to Mills & Boon's "doctor/nurse" romances in 1957, and eventually romance fiction comprised Harlequin's entire list. | By building a strong relationship with libraries and making their product available through newsagents, Mills & Boon's reasonably priced product was easy-to-purchase, leading to increased sales. Harlequin, then a smaller publisher, acquired rights to Mills & Boon's "doctor/nurse" romances in 1957, and eventually romance fiction comprised Harlequin's entire list. | ||
| − | Mills & Boon continues to publish a wide range of titles under various [[Harlequin# | + | Mills & Boon continues to publish a wide range of titles under various [[Harlequin#Current_Mills_&_Boon_Imprints|lines]] every month. |
[[Harlequin Enterprises Limited|Harlequin]] purchased Mills & Boon in 1971. | [[Harlequin Enterprises Limited|Harlequin]] purchased Mills & Boon in 1971. | ||
Revision as of 01:10, 19 February 2006
Online
Mills & Boon Limited was founded in 1908 by Gerald Mills and Charles Boon, and soon romance fiction became the publisher's primary business. As the company grew, its books became known as "the books in brown" (see: Mills & Boon history).
By building a strong relationship with libraries and making their product available through newsagents, Mills & Boon's reasonably priced product was easy-to-purchase, leading to increased sales. Harlequin, then a smaller publisher, acquired rights to Mills & Boon's "doctor/nurse" romances in 1957, and eventually romance fiction comprised Harlequin's entire list.
Mills & Boon continues to publish a wide range of titles under various lines every month.
Harlequin purchased Mills & Boon in 1971.
