Imprint
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Imprints are the various divisions in a publishing company.
- Imprints are created to capture a particular type of book or idea:
- as a line inside the publisher's range (Loveswept by Bantam)
- as a line with its own ISBN Prefix (Mira by Harlequin)
- Former publishing houses are kept as an imprint after they were acquired by another publisher (Avon and HarperCollins)
