Difference between revisions of "Trade Paperback"
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There is a sense that the quality of the binding and paper is superior (though some readers will dispute this). Increased royalties can be associated with the higher-priced books. Finally, the [[Returns|returns]] policies associated with [[Trade Paperback|trade]] are different. [[Trade Paperback|Trades]] tend to remain on store shelves for a longer period of time, offering increased visibility to authors. | There is a sense that the quality of the binding and paper is superior (though some readers will dispute this). Increased royalties can be associated with the higher-priced books. Finally, the [[Returns|returns]] policies associated with [[Trade Paperback|trade]] are different. [[Trade Paperback|Trades]] tend to remain on store shelves for a longer period of time, offering increased visibility to authors. | ||
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+ | == External Links == | ||
+ | * [http://www.nytimes.com/2006/03/22/books/22pape.html?ex=1300683600&en=852aa5dbad3519f3&ei=5090&partner=rssuserland&emc=rss Literary Novels Going Straight to Paperback] |
Latest revision as of 15:57, 23 March 2006
In the past several years, the romance genre has seen a surge in titles published in the Trade Paperback format. Trade Paperback is especially popular for Chick-lit titles. Though mass market paperback remains the most popular format for romance novels, there are advantages to Trade Paperback.
There is a sense that the quality of the binding and paper is superior (though some readers will dispute this). Increased royalties can be associated with the higher-priced books. Finally, the returns policies associated with trade are different. Trades tend to remain on store shelves for a longer period of time, offering increased visibility to authors.